21 May Growing Your Business On YouTube
Growing Your Business On YouTube
Business Channel on YouTube: YouTube business accounts are becoming more popular every day as businesses are finding new and fun ways to sell and market their products. While uploading a few videos can earn you a few hits, and drive some traffic, you need to optimize your YouTube Business Account. This involves setting achievable goals
Turn your channel into a thriving business learn from creators and the businesses, brands, and companies top creators have worked with to get you started with turning your successful YouTube channel into a business.
“Setting Up a Business Channel”
Set a vision for your business
Take the first step toward building your channel into a business by brainstorming what you want your personal brand to stand for. Then write a mission statement and create a framework to help you reach your goals.
Promote your brand
Move your channel and brand forward by representing and promoting your brand in the media and beyond.
Perfect your pitch
Perfect your pitch for potential brand partners! Learn tips to effectively communicate your brand and unlock opportunities.
Build your A-team
Every creator grows at a different pace — ask yourself if it’s time to build a support team and learn what to consider when hiring them.
Advertising your channel Help accelerate your channel’s growth with an effective advertising strategy. In addition to building your channel organically, another way you can reach and engage more viewers is by investing in advertising on YouTube.
“Successful YouTube business accounts do either of these”
- Informative YouTube videos:Videos that are informative will show your customers details about a specific product, company, industry or just topics that customers are interested in. A landscaping company can offer videos that show their work before and after. Your manufacturing company can talk about the latest developments in the industry.
- Educational YouTube videos:This video style is of the ‘how to’ variety. It will usually offer step by step instructions on how to do something related directly to your industry. A hobby shop can show a step by step guide on how to piece together a popular item.
- Entertaining video on YouTube:These are the videos most likely to go viral, and the most difficult to produce. Creativity doesn’t come cheap or easy (ask my editor!), and inspiration can be a long time coming. If you have an entertaining idea be sure to run it past your colleagues, employees, and maybe even customers. Be sure that your YouTube video is entertaining because people are laughing with you, not at you!
Which style you choose is up to you, your strengths, your goals, and your target audience, but knowing your audience will be what determines their true worth to you.